Singapore’s #petcare market is on track to hit $184.4 million (€159.3M) in 2026—marking a 3.5% year-on-year increase, per Euromonitor International. With the #petpopulation set to edge up from 889,200 in 2025 to 891,500 next year, global and local players alike are doubling down on this dynamic Southeast Asian hub. From cultivated meat for pets to expanded pet-friendly services and new regulations, here’s a look at the latest developments driving the industry forward.
UMAMI Bioworks Breaks New Ground with EU Registration
Singapore-based marine biotech firm UMAMI Bioworks has scored a first: registering the EU’s very first cultivated seafood ingredients for #petfood. The approved ingredients include cultivated white fish—one suspended in a liquid nutrient broth—paving the way for commercial launch in early 2026. The startup plans to enter the EU via Germany, in partnership with local brands, before expanding to the UK pending further approvals.
“This registration speeds up our expansion across EU member states, where #petowners are increasingly seeking premium, sustainable, and ethical nutrition,” says Gayathri Mani, Product Manager at UMAMI Bioworks. “It also strengthens our position with potential partners, creating momentum that goes beyond just one market.” Founded in 2020, the AI-powered company focuses on traceable, cruelty-free solutions—from cultivated seafood to marine bioactives—spanning food, cosmetics, and nutrition.
Cultivated Meat for Pets Gains Regulatory Green Light
In July, Singapore’s Animal & Veterinary Service (AVS) gave California-based Friends & Family Pet Food Company the green light to sell cultivated meat pet food across Southeast Asia. The brand produces human-grade lab-grown meat from the cells of Kampung chickens—a native breed in Malaysia and Indonesia—tapping into demand for sustainable, ethical #petnutrition.
Royal Canin Expands Singapore Presence
Mars-owned Royal Canin made its official Singapore debut in September, establishing a local affiliate to supply its tailored cat and dog nutrition products. The move is part of the brand’s long-term investment in the country, with a focus on collaboration. “Our growing presence lets us work more closely with veterinarians, breeders, pet professionals, and owners here and across the region,” Royal Canin shared. “We’re committed to improving lives by sharing knowledge, enhancing #pethealth services, and developing tools that help professionals deliver better care.”
BOM BOM Secures $2.5M for Precision Pet Nutrition
Pet nutrition tech startup BOM BOM has closed a SG$3.5 million ($2.5M/€2.1M) pre-Series A funding round, led by Blueprint Ventures. The capital will go toward automating production, advancing its nutrigenomic research, and scaling its AI-powered precision nutrition platform—built on thousands of pet health profiles to deliver personalized meals. Founded in 2017, BOM BOM serves customers in Singapore and Korea through its direct-to-consumer (DTC) model.
Ascott Adds to Pet-Friendly Hotel Portfolio
Ascott, the hospitality arm of Singapore-listed CapitaLand Investment (CLI), expanded its pet-friendly offerings in April with the addition of lyf one-north Singapore. The hotel joins Citadines Balestier Singapore, Citadines Raffles Place Singapore, and Oakwood Studios Singapore in the brand’s pet-welcoming lineup—complete with perks like pet adoption drives, yoga sessions for pets, treat-making workshops, and obedience training.
“With our pet-friendly properties in or near the city center, lyf one-north brings a great option to the west—perfect for families who want to travel with their furry members,” says Judy Wong, Country General Manager for Singapore Operations.
New Veterinary Regulations & Guidelines
Singapore’s National Parks Board (NParks) launched a public consultation in October on the proposed Veterinary Practice Bill. The bill aims to establish a Veterinary Council (VC) as the regulatory body for the veterinary profession, tasked with maintaining a register of professionals, accrediting training programs, investigating misconduct, and updating professional standards and codes of conduct.
Meanwhile, AVS rolled out new Veterinary Therapeutic Guidelines—developed with the Singapore Veterinary Association—to help vets and pet owners make informed decisions about both conventional and complementary therapies (like acupuncture or massage).
From sustainable nutrition and tech-driven personalization to pet-inclusive travel and stricter veterinary standards, Singapore’s #petindustry is evolving to meet the needs of modern #petparents. As the market grows, expect more innovation, collaboration, and consumer-centric solutions to take center stage.
Source: GlobalPETS