The Era of AI Search Is Here: How Can Your Pet Brand Become an AI-Recommended Answer?
In the past, when pet owners looked for products, they would typically open Google, search for terms like “senior dog food” or “best cat litter,” browse the results, and then click through to a website. But now, more and more people are asking AI tools like ChatGPT and Perplexity questions directly: “Which dog food is […]
Latin American pet food market surpasses $8.82 billion: Trend insights across various countries.
In-depth analysis of pet food data from Latin American countries Trends from Data As pets continue to gain prominence in household spending, Latin American families are spending more on their pets than on everyday necessities at a visible rate. According to data from Worldpanel, a subsidiary of Numerator, cited by GlobalPETS, the market share of […]
Cutting Through the Industry Noise: Only Four Things Truly Determine a Brand’s Long-Term Survival
After years of deep involvement in the industry and quiet reflection, I have finally grasped the fundamental truths of the sector. Having worked in the pet industry for so long and witnessed the market’s ups and downs, my biggest takeaway is this: too many peers are consumed by anxiety, swept up in the latest industry […]
Why Reddit Is Becoming a Powerful Driver of Pet Brand Visibility in the AI Era
When pet marketers think about influence, platforms such as Instagram, TikTok, Google, and Amazon usually come to mind first. But one platform is quietly becoming increasingly important: Reddit. At first, this may seem surprising. However, the way AI-powered search and recommendation systems evaluate trust is changing rapidly. Large language models increasingly rely on signals distributed […]
Why Is Chewy Still the Benchmark of the Pet Industry After Generating Over $3.36 Billion in Quarterly Sales?
At a time when e-commerce growth has slowed across many sectors, one category continues to show remarkable resilience: the pet industry. And leading that category is Chewy, the world’s largest online pet retailer. Chewy recently reported its financial results for the first quarter ended May 3, 2026. While both revenue and profit exceeded market expectations, […]
Spanish Pet Parents Continue Investing in Their Pets Despite Economic Pressure
Pet owners in Spain continue to prioritize their pets’ wellbeing, dedicating significant monthly budgets to nutrition, healthcare, grooming, and lifestyle-related expenses. According to new data from the Spanish pet industry association AEDPAC, spending patterns among dog and cat owners highlight the growing importance of pets within household budgets and daily life. 👉 The findings reinforce […]
Italian Pet Market 2025: Cat Food and Specialized Retail Continue to Drive a €5.3 Billion Industry
Italy’s #petfood and care market reached €5.3 billion ($6.1B) in revenue in 2025, reinforcing its position as one of Europe’s most established #petmarkets. According to new data from the Italian #petindustry association Assalco, the findings were published in the 2026 edition of the Assalco Report, presented during Interzoo in Nuremberg and covering the 52 weeks […]
Amazon Pet Days Generates Nearly $400 Million in US Pet Supply Sales as Consumers Prioritize Health, Nutrition, and Functional Products
Amazon’s annual Pet Days event continued to gain momentum in 2026, generating nearly $400 million in #petsupply sales across the US market. According to data from intelligence platform Similarweb provided to GlobalPETS: This year’s event was expanded to five days, compared with: While the longer promotion period makes direct comparisons difficult, performance still showed meaningful […]
South African Supermarket Chains Expand Pet Offerings as Pet Care Demand Continues to Grow
South Africa’s leading supermarket groups are investing heavily in #petcare, expanding store networks, launching private-label products, and positioning themselves as stronger competitors to traditional pet specialty retailers. The trend reflects a broader shift in consumer behavior: 👉 #Petproducts are becoming a more important category within mainstream retail. As #petownership grows and consumers seek greater convenience, […]
UK Pet Population Reaches 36.5 Million as Dogs and Cats Continue to Drive Growth
The UK pet population continued to expand in 2026, adding approximately half a million pets over the past two years. According to new data from UK Pet Food: Compared with 2024: The findings are based on the UK Pet Food Pet Population Survey, which included 8,951 interviews conducted in January 2026. 👉 While growth has […]